PAGE PREVIEW · purchase links go live when Gumroad opens
GGostíno Srpski See packages
2026 edition · Srđan Mihailović

RestaurantCODE

Ten mistakes that cost restaurants money — and the system that stops them.

204pages, PDF
10chapters, one per mistake
21forms to print or fill in on screen
10week plan, plus a 14-day quick start
Cover of Restaurant Code, 2026 edition: the author in chef’s whites and toque in front of large gold lettering reading CODE, with a bill listing ten numbers and a Solved stamp
Free · about five minutes

Free check: where is your restaurant leaking money?

Thirty statements from the book, a map of your restaurant and the three places money leaks fastest. Your answers stay in your browser.

Start the check
What the book covers

Ten mistakes. Ten numbers that expose them.

A restaurant rarely fails because of one big mistake. Money leaks out in ten small places nobody measures. Each chapter takes one of them, gives you the number to measure it by and the form to fix it with. The chapters fall into three parts: money in the kitchen, money and people, and guests, cash and the owner.

No.MistakeThe number you measureForms in the book
01You don’t know what a plate costs youfood cost % of main coursesStandard recipe card
02Food ends up in the binfood binned per week, €Waste log · Weekly usage check
03Money stuck on the shelfdays of food stock on handStock count sheet · Par sheet and order
04Too many people at the wrong timelabour cost % of salesWeekly guest and staffing map · Rota and daily labour check
05The dish depends on who’s on shiftportions outside ±5% toleranceProcedure template · Opening and closing checklist · Line check and plate check · Complaint log
06You find out at the end of the monthdays until you spot a leakDaily shift report · Weekly review of the eight numbers
07You take orders instead of sellingaverage spend per guest excl. VATPrice increase plan · Weekly sales by server
08Good food doesn’t sell itselfaverage Google ratingOnline presence check · Foot traffic count
09No reserve, no plandays of cash reserve12-month cash flow plan · Break-even point and reserve
10The restaurant can’t run without youowner’s hours per weekOwner’s week · Seven-day test and authority limits
10 mistakes · 10 numbers · 21 formsAcacia: profit €408 → €5,940 a month
Look inside

Written for the kitchen, not the bookshelf.

Every claim has a source at the end of its chapter. Every number is worked out on one fictional restaurant, Acacia, from the first page to the last. After each chapter its monthly P&L shows what that change was worth: from €408 profit before tax at the start to €5,940 at the end of the book. The forms print on A4 and go up on the wall.

Page from Appendix A.1: chart of Acacia’s monthly profit, from €408 at the start to €5,940 after ten chapters
Profit, chapter by chapterFrom €408 to €5,940 a month, with what each chapter added.
Page from Chapter 7: the box Acacia’s P&L after Chapter 7 and the chapter summary
A P&L after every chapterAfter Chapter 7: +€1,089 a month from selling on the floor.
Page from Chapter 7: main courses on Acacia’s new menu and the section on layout, description and price
Chapter 7 · A menu that sellsA new chapter: the menu, the recommendation and the server who sells.
Page from the self-assessment: a restaurant map with ten axes, one for each chapter
Self-assessment and restaurant mapThirty statements before Chapter 1 show where money leaks fastest.
Page A.5, Dashboard: the book’s ten numbers with targets, Acacia before and after, and columns for your own numbers
Dashboard with targetsTen numbers: today, after four weeks and after ten.
Page A.4, The 10-week plan: the chapter order for the three ways through the book and columns for your starting and final number
The 10-week planOne chapter a week, in the order that suits your restaurant.

Before the first chapter

  • Introduction, and meeting Acacia
  • How to use the book: every chapter has the same six parts
  • Three ways through the book: for a restaurant losing money, for someone just opening, and for a head chef or manager without the owner’s authority
  • Self-assessment: thirty statements and a map of your restaurant

Appendices at the back

  • Acacia one year later: ten numbers, before and after
  • The whole code on one page, to pin up where you see it every week
  • Quick start: 14 days, three tools
  • The 10-week plan and the 30-minute weekly meeting
  • Dashboard with targets
  • Getting numbers out of your till — or without one
  • Glossary and list of forms

21 printable forms

At least one for each mistake. All of them are in the book and in a separate PDF for printing on A4; the packages also include them to fill in on screen, in A4 and US Letter. Click a form to see it full size.

01Plate
Form 1.1, Standard recipe card1.1Standard recipe card

The cost of a dish line by line, with each ingredient’s yield. The menu price is worked out from it.

  • 1.1Standard recipe card

The full list of forms, with chapter and page, is in Appendix A.8.

Three packages

The same book. Different amounts of work done for you.

Every package includes the whole book, all the forms to print and to fill in on screen, the first Excel tools and the yearly updated edition free of charge. The difference is how much ready-made material you get: workbooks that do the maths for you, and a ready-made system for the whole team.

Starter

For the owner who wants to start right away: the book, the forms and the first tools.

€29€20.30−30% for early buyers · one-time payment
  • The Restaurant Code e-book, 2026 edition, PDF, 204 pages
  • 21 forms for printing on A4
  • The same forms to fill in on screen, in A4 and US Letter
  • Plate Cost Calculator and Dashboard, in Excel
  • The yearly updated edition free of charge: checked sources, new examples and corrections
  • Owners’ community on WhatsApp and Viber
Choose Starter
Author’s pick

Master

For the owner who wants the spreadsheets to do the maths.

€59€41.30−30% for early buyers · one-time payment
  • Everything in Starter
  • 10 Excel workbooks that do the maths, one per chapter: from dish cost and waste to cash flow and the owner’s week
  • Acacia Workbook: the whole restaurant from the book in one Excel file, with formulas, the P&L and the dashboard
  • Editable Word templates: procedures, opening and closing checklists, line check and pass, review replies, authority limits
  • AI instructions: 28 ready-made prompts for ChatGPT, Claude and Gemini
  • 13 video guides: short clips, one to two minutes each, showing how to fill in every Excel workbook, with captions and no sound
  • The workbooks run in Excel, Google Sheets and LibreOffice
Choose Master

Empire

For the owner who wants a ready-made system for the whole team, without writing it from scratch.

€79€55.30−30% for early buyers · one-time payment
  • Everything in Master
  • A ready-made operations manual: procedures for the kitchen, dining room, bar and cleaning, ready to edit
  • A handbook for new staff: the first day, house rules and training by station
  • Wall pack: A3 posters with procedures, the allergen matrix, temperatures and the plate check
  • HACCP Code: the second book in the series, on food safety under EU and US rules, with 28 forms and a HACCP plan template
  • Licence for multiple sites and the whole team
  • All future editions and translations at no extra cost
Choose Empire
What you getStarterMasterEmpire
E-book, 2026 edition, 204 pages
21 forms to print and to fill in (A4 and US Letter)
Plate Cost Calculator and Dashboard
Yearly updated edition, free
Community on WhatsApp and Viber
10 Excel workbooks and the Acacia Workbook—
Word templates and 28 AI prompts—
13 video guides for the Excel workbooks—
Operations manual and staff handbook——
Wall pack, A3 posters——
HACCP Code book, forms and HACCP plan template——
Multi-site licence, future editions and translations——

Checkout is through Gumroad. Once you pay, the download link arrives in your inbox right away.

Who the book is for

For people who run the business. Not for people looking for recipes.

This book is for you if

  • you run a restaurant, bistro, tavern or bar and work more than you earn
  • you are a head chef or manager responsible for costs and the team
  • you are opening your first restaurant and want to avoid expensive beginner mistakes
  • you want the restaurant to run even when you are away all day

This book is not for you if

  • you are looking for recipes or cooking techniques
  • you are not ready to measure what you now do by feel
  • you expect things to change without filling in a single form
Srđan Mihailović in chef’s whites and toque
About the author

Srđan Mihailović

More than thirty years in hospitality: in top hotel kitchens and restaurants and on cruise ships. He has worked and lived on four continents and knows both sides of the business — the one at the stove and the one at the owner’s desk.

He is the founder and owner of Gostíno.ai, an agency that helps hospitality businesses run their work with digital tools.

The same job is bound by the same problems everywhere.

Questions

Before you choose

What format is the book?

A 204-page PDF, 2026 edition. It reads on a phone, tablet or computer. The printable forms are A4; the fill-in forms for the computer come in A4 and US Letter.

What language is it in?

British English. There is also a Serbian edition, Restoranski kod.

Where do I start?

With the self-assessment at the front of the book: thirty statements, three for each chapter, and a map that shows where money leaks fastest. The book offers three ways through the chapters, and if you don’t know where to begin, the 14-day quick start needs only three forms and no change to how the kitchen works.

Are the examples from a real restaurant?

No. Acacia is a fictional restaurant, the same one from the first page to the last. Its numbers are worked out to show the method step by step, not to promise a result. Every fact from research has a source at the end of its chapter.

What does “2026 edition” mean?

The book is updated once a year. Buyers receive the yearly updated edition free of charge: checked sources, new examples and corrections.

Do I need a till system or special software?

No. Scales, a calculator, a pen and a few minutes after the shift are enough. An appendix shows which till report gives which number, and a paper alternative for when there is no till.

Do I need Excel for the Master package?

No. The workbooks also run in the free Google Sheets and in LibreOffice.

How do I get the book after I buy it?

Checkout is through Gumroad. Once you pay, the download link arrives in your inbox right away.

Pick one number. Start tomorrow morning.

One mistake, one form, one week. The rest follows.