The evening this is about

A venue is judged on its photographs before anyone tastes anything, and most venues have either a handful of good ones from an expensive shoot three years ago, or a thousand bad ones from a phone in bad light.

The best photograph of the room is from the opening night and has different furniture.
The dish photograph is flattering and no longer accurate.
Every picture is the wrong shape for wherever it is needed.
Files sit in three phones and one laptop and nobody can find the one they mean.

What it actually does

Keeps your pictures in one place, cut to the sizes each channel needs.
Compresses them properly, so a page stays quick without looking cheap.
Keeps a drawn illustration for dishes you have no photograph of — honest, on-brand, and never pretending to be a photograph.
Tracks which dish a picture belongs to, so a changed dish does not keep an old image.

The detail that matters

A drawing is the right answer where a photograph would lie. Putting a stock photograph of somebody else's carbonara next to your carbonara promises the guest a dish they will not receive — and in the EU that is also a form of misleading advertising. A drawing claims nothing and works equally well for a kiosk and a fine dining room.

What it does not do

It does not take the photographs. A camera and a person are still required.
It does not sell stock images of food. Pictures of other people's food have no place on your menu.

We would rather you read this before the call than find out after.

Where it sits

Templates, photography, guides and staff training. Photos & Assets is one of five tools in Store & Resources, and it runs on the same guest, booking and menu data as the rest of the Suite — so nothing is typed in twice.

Fifteen minutes, no slides.

Tell us how your venue runs and we will say plainly whether Photos & Assets helps — and which two or three tools to start with.

Talk to us See the whole Suite